North Texas Daily

Student run sample sale moves to library mall

Student run sample sale moves to library mall

October 30
18:05 2013

Kathryn Krevo / Contributing Writer

Students and faculty can get an early start on their holiday shopping while also helping students by attending the Merchandising Sample Sale 10 a.m. to 2 p.m. today at the Library Mall.

All of the money made during the sale will go to professional development for students in the college of merchandising, hospitality and tourism, merchandising professor Marissa Zorola said. The money will send students to conferences such as Shop.Org in Chicago and Retail’s BIG show in New York City. The conferences provide an opportunity to network, see speakers and learn new skills, merchandising junior Shelby Librach said.

“When you’re in the merchandising program, a conference like that is gong to be the key to your success,” said Hillary Lackore, merchandising senior and the brand manager for the sale.

Being a brand manager involves running one specific brand, which includes receiving the merchandise, organizing, pricing and sizing, and setting materials up the day of the sale.

The sale is entirely student-run. The students organize the inventory, assign the sizes and pricing, run the sales, load and unload products and clean up after the sale, Lackore said.

Students in the promotion of apparel and home furnishings class are spilt up into teams to create a promotions campaign for the sale, Lackore said.

The teams presented their campaigns to a panel of judges who selected the final campaign to be used, she said.

“It teaches you a lot about managerial skills,” Librach said. “You will usually have a team or someone else you’re working with.”

The sale will feature a variety of products including children’s and baby goods, men’s dress pants, T-shirts, jewelry and watches. The Merchandising Board of Governors sends a variety of donated products to sell at sample prices, or heavily discounted prices, Zorola said. Donations come from retail lines such as Fossil, Michael Kors and Toys R Us.

The board is a group of recognized leaders in their respective fields that works to bring their expertise to UNT. Some of the board members work for Neiman Marcus, Shepler’s Western Wear and Target.

Merchandising sophomore Liberty Jones said she attended the sale last year and purchased a $135 DKNY watch for less than $30.

“Overall, the sample sale was a huge success for both my jewelry box and my wallet,” Jones said. “I am excited to look at what merchandise and deals there are this year.”

In previous years, the sample sale took place in the Student Union. Due to the union remodeling, it has been challenging, including weather issues and ensuring students know where and when the sale is taking place, Zorola said.

To increase awareness and make sure the change of location is known, the promotional students are creating yard signs, banners and a campaign.

“We’re hoping to double our numbers,” Zorola said. “Last year we raised $20,000, so this year we’re hoping to double that.”

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