North Texas Daily

University sees 22 percent increase in North Texas Giving Day donations

University sees 22 percent increase in North Texas Giving Day donations

University sees 22 percent increase in North Texas Giving Day donations
October 18
11:45 2018

UNT’s raised $10,866 in 18 hours for the annual North Texas Giving Day Campaign, said Nicole Sprowl director of annual giving at UNT.

UNT raised these funds with the help of the 50 individual donors, citing a nearly 22 percent increase last year’s total of $8,907.

North Texas Giving Day is an annual event powered by Communities Foundation of Texas which began in 1953 and is held on the last Thursday during the month of September. The event, primarily online, begins at 6 a.m. on Thursday and ends at midnight, totaling 18 hours.

“The Communities Foundation of North Texas Giving Day is primarily focused on community-based philanthropy with local nonprofit ,”Sprowl said. “We basically use it as an additional avenue for donors to give if they would like to.”

Chief Relationships Officer Monica Smith said Communities Foundations of Texas is a community foundation that operates like a hub for philanthropy. The foundation works with about 1,000 other funds.

“Our whole goal is to make giving easy, effective and enjoyable so that we can help to build a thriving community for all citizens of North Texas,” Smith said.

Smith said UNT has been a great partner with Communities Foundations of Texas, especially due of the university’s participation in North Texas Giving Day.

“We certainly have donors, but we have the support of the university through grants from their donor-advised funds,” Smith said. “We were one of the first funders to support the new campus down at UNT Dallas. UNT participates in North Texas Giving Day, so because [Community Foundations of Texas] has a lot of investments related to education, UNT is an important part of that.”

Sprowl said UNT is “donor-centered” and that the majority of the donations received this year went towards student support opportunities, scholarships and college resources.

“Donors pick the designation for where they would like their money to go,” Sprowl said. “Our job is to ensure it goes to the designation depicted by the donors.”

There is no minimum gift amount, and donations of $25 and higher qualify for prizes Donations amounting to $10,000 or more qualify for bonus funds, which refer to an incentive pool that helps donations go further, although it is not a dollar-for-dollar match.

Although Sprowl said Communities Foundations of Texas does a great job of marketing North Texas Giving Day, sociology senior Michelle Bahena said she did not participate in North Texas Giving Day because she had not heard about it.

Bahena said she thinks it is nice that UNT is helping the community and that donors get to choose where their donations go. Bahena said she would like to see donations go toward helping transgender students and mental health resources.

“I think it is a good way for UNT to help the university out for students,” Bahena said. “I’m sure there’s a ton of students out there with or without some form of financial aid that are still struggling [and] UNT services and [Free Application for Federal Student Aid] could only help so much.”

Featured Image: Courtesy Facebook

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Jacqueline Guerrero

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